Sales
Send the demo instead of booking the call
Record the walkthrough once, at the quality you would want on a call, and let it answer the question while you are asleep.
Apple Silicon · macOS 14+ · one email when the first build is ready
The live demo is expensive. It costs a calendar slot on both sides, it happens at the speed of whoever is talking, and half of it is the same six minutes you gave the last three prospects.
A recorded demo is not a replacement for the call that closes. It is a replacement for the call that qualifies — the one where someone wants to see whether the product does the thing before they commit an hour to you.
It has to hold up without you
A live demo survives a rough recording because you are there to narrate around it. A sent one does not. If the text is too small to read, nobody asks you to zoom in; they close the tab.
Prequel places the zooms while you record, from where you click and type, so the part you are talking about is the part filling the frame. Capture runs at your display's native resolution, which means a push lands on real detail rather than an upscale of it.
Record long, send short
Record the full walkthrough once. What you send is a trim of it.
Cuts are slices on a real timeline, with a waveform under every clip and a playhead that scrubs, so pulling a two-minute version out of a nine-minute take is a few blade cuts. Layout, background and audio can all change mid-take, which means the short version does not have to inherit the framing decisions the long one made.
Your face is optional, and reversible
The webcam is written as its own track and is never burned into the screen recording. A take recorded with the camera on can ship without it, or with it in a different corner, a different shape or a different size. That decision is not one you have to get right before you press record.
Export is one MP4 in H.264 or HEVC, at up to 4K, made entirely on your own machine.
Automatic
It arrives already directed
A raw screen recording is flat — one distance from the viewer for the whole take, with the thing that matters too small to see. Prequel watches where you click and type while it records, and opens the editor with that pass already made.
- Zooms placedOn every click and every burst of typing
- Camera framedShaped, sized and set in a corner
- Background appliedPadding, radius, border and shadow
- Audio balancedMicrophone and system on separate gains
- Cursor cleaned upSmoothed, resized, hidden when it idles
The editor
Everything you would have done in post
It opens by itself when you stop recording, on the take you just made. Nothing to import, nothing to line up.
Zooms that follow the work
Push in on the cursor, a region or whatever you are typing into. Level, speed, tilt and yaw, with progressive blur falling away from the focus.
A camera you frame afterwards
Circle, squircle, rounded or wide, in any corner and any size. The webcam is never burned into the recording, so none of it is decided while you record.
Backgrounds worth shipping
Your own wallpaper by default, seven bundled presets, gradients and solids. Padding, radius, border and shadow on top.
Cuts on a real timeline
Trim the dead air, slice by slice, with a waveform under every clip and a playhead that scrubs. Layout, background and audio can all change mid-take.
A cursor that behaves
Four pointer styles, resized to survive a zoom, and gone from the frame after a few seconds of stillness rather than parked over your work.
What you see is what exports
The preview and the exporter draw the same plan, so the file is the frame you approved — not a close approximation of it.
Quality
Exports that hold up
A video that looks produced is worth nothing if the file is soft. Capture and export run on your Mac's own media engine — hardware H.264 or HEVC, composited in Metal — so 1080p60 records without dropping frames and 4K is a setting rather than a compromise.
- Resolution
- Up to 4K
- Frame rate
- Up to 120 fps
- Codecs
- H.264 · HEVC
- Encoding
- Hardware, VideoToolbox
- Compositing
- Metal
- Output
- Constant frame rate MP4
Formats
One MP4, shaped for wherever it is going
Switch a recording from landscape to vertical and the look holds — the framing is stored in proportions, not pixels, so nothing slides off the frame on the way.
- Landscape 16:9
- 4K
- Vertical 9:16
- Square 1:1
- Portrait 4:5
- YouTube
- Shorts
- TikTok
- Reels
- X
Be there for the first build
Prequel is in development. Leave an address and we will send it the day it is worth installing.
Curious about the internals? Read the blog
FAQ
Zooms, exports and the rest
Does my face have to be in it?
No, and you can decide after recording. The webcam is written as its own track rather than burned into the screen, so a take recorded with the camera on can ship without it — and its shape, size and corner are all still yours if you keep it.
How long should a sales demo video be?
Shorter than the call it replaces. Three to five minutes covers a product properly when the prospect asked for it; a video attached to a cold email has under a minute to earn the rest. Record the full walkthrough and cut down — the timeline makes several lengths out of one take.
Can I make one demo and cut it for different prospects?
Yes. Cuts are slices on a timeline, so a long walkthrough is the source for several shorter ones. Nothing is baked in until you export, and each export is an ordinary MP4.
Can I talk over the demo while I record it?
Yes. Your microphone and the system audio are captured alongside the screen as separate tracks, so the narration is recorded in the same pass as the walkthrough and the two are still independent afterwards.
Will the prospect see a watermark?
No. The export is your video, at whatever resolution you chose, with nothing added to it.
Is the customer data in my demo safe?
It never leaves your Mac to become a video. Recording, editing and export are all local, so a demo recorded against a real account is not uploaded anywhere as part of making it. What you do with the finished MP4 is then an ordinary file decision.
What do I need to record a sales demo on a Mac?
An Apple Silicon Mac on macOS 14 or later, and the Screen Recording permission. Recording your microphone alongside it asks for the Microphone permission the first time.